Customer Relationship Management, or CRM, is a system that businesses use to manage their interactions with customers. The goal of CRM is to create stronger relationships with customers by understanding their needs and providing them with the best possible experience.

There are a few different types of CRM systems, including contact management, sales management, and service management.

Contact management systems help businesses keep track of customer contact information and communication history.

Sales management systems help businesses track sales data and pipeline progress.

Service management systems help businesses manage customer service requests and issues.

All three types of CRM systems aim to improve customer satisfaction and loyalty.